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Swatch "New Gents Collection" Launch

Swatch New Gents Collection 2010 Gaansevort Hotel NYC
Dr. Amiya Prasad sports a red Swatch from the 2010 New Gents Collection along with his new book “The Fine Art of Looking Younger”

Fall was just beginning to enter the NYC atmosphere and I was feeling swanky, so I geared up and dolled up to vibe and mingle with the sociable types.Perfectly enough, Swatch was holding their Men’s line launch party at the new Gaansevoort Hotel in Manhattan hosted by Nikki Reed from Twilight. Swatch’s new line was spectacular, they used artists as inspiration to design the bands for the watches. My absolute favorite was the one for “Billy the Artist”, yes ladies and gentlemen he actually goes by that name and I’m not sure if that’s one of the reasons I loved it even more. My second favorite thing of the night was the champagne and to my delight there was lot of it! I got to sip on a few glasses of joy while I chatted it up with Adrien Field from the Huffington Post, my good friend and social media guru Gregory Littley, and celebrity plastic surgeon Dr. Amiya Prasad. Also in attendance were recording artist Chris Brown and Alexandra Osipow from High Society just to name a few. – by Sarah Eggleton

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